Paperback: 336 pages
Publisher: Peachpit Press; 1 edition (May 28, 2009)
Product Dimensions: 7.5 x 0.8 x 9 inches
Shipping Weight: 1.4 pounds (View shipping rates and policies)
Average Customer Review: 4.2 out of 5 stars See all reviews (13 customer reviews)
Best Sellers Rank: #436,522 in Books (See Top 100 in Books) #176 in Books > Computers & Technology > Graphics & Design > Desktop Publishing #502 in Books > Textbooks > Computer Science > Graphics & Visualization #718 in Books > Computers & Technology > Certification
Having only had one or two forays into designing artwork for professional printing, I must say that I felt completely overwhelmed when confronted by the task of doing a large print project for a client. Sure I knew a lot about the technical aspects of creating a good looking design, but making sure that design worked for the professional printer I was working with was the most daunting part of the job. I bought and read this book in about two days, and almost immediately felt entirely confident in my abilities to finish the client's job; everything turned out great, the client loved the finished pieces!Flash forward about two years, I landed an interview at a large printing company. My knowledge of not only design, but also my understanding of the technical information, and specifically the professional printing terminology allowed me to land the job immediately after my initial interview. Having worked at this job for over a year I must say, the things I learned in this book helped me immensely in not only getting the job, but also assisting other designers who have very little experience setting up artwork files for print. I just wish I could share this wonderful book with the rest of the non-designers, if only they understood things like bleeds, gutters, resolution, etc, my job would be so much easier!If you are a novice designer who has good design skills, but lacking any experience in specifically designing for print, get this book! It will be a great asset to your career.
I agree that this book is a "must have" for all but the most experienced professional graphic designers. I promise that the rest of us will learn useful concepts and facts. You may also learn the reasons behind other concepts that you thought you already understood. This book will be a quick reference for me -- within arm's reach in my studio.As you can see from the Table of Contents, the scope of this book is rather broad but it is very readable and authoritative. It is beautifully produced (of course!) and engaging. For instance, the quizzes are practical and often fun. My favorite quiz was matching ten CMYK values with ten named colors -- sort of a crossword puzzle for colorists. How you use the book will depend upon your own experience. You mileage may vary but you will enjoy the ride.
Maybe this book was relevant in 2009 (though I doubt it) but it seems very outdated in 2015. It was assigned for a class I was taking but it makes references to programs that haven't been used since the very early 2000s (such as QuarkExpress and Adobe PhotoDeluxe) and uses terms that definitely seem outdated today. The author also uses very ridiculous analogies such as oranges in a hardware store is like choosing software and pixels and resolution is similar to buying bed linens. It is very basic and many of the chapters cover things even a novice designer would already know.Try to find a more current book if you can.
Good book. Only covers the very basics. You won't be a print design expert after reading it.
This is a great introductory book for this subject.Fairly easy reading, can serve as a reference book.Highly recommended for newcomers to the subject.
Thanks goodness for this book. I have had many questions regarding the process of preparing digital images for print. I have had some conversations with printers in the past that left me feeling like I really needed to be more informed about this process. This book answers so many questions and gives advice on preventing some common mistakes designers make.
I am a business owner who is dealing with printers for the first time and I want to handle my own graphics instead of contracting them out. This book really helped explain the process of designing graphics with the focus on preparing them for print and how to understand the printers requirements and which questions to ask. I feel very confident in handling my own business graphics and sending them to a printer. This book has saved me a lot of money in contracting with a graphic artist.
3D Printing: The Ultimate Guide to Mastering 3D Printing for Life (3D Printing, 3D Printing Business, 3D Print, How to 3D Print, 3D Printing for Beginners) From Design Into Print: Preparing Graphics and Text for Professional Printing 3D Printing: The Ultimate 3D Printing Guide! (3D Printers, 3D Modelling, 3D Plotting) (3D Printing, 3D Printers, 3D Modelling, 3D Plotting) The 3D Printing Bible: Everything You Need To Know About 3D Printing (3D Printing, 3D Modelling, Additive Manufacturing, 3D Printers Book 1) Printing Things: Visions and Essentials for 3D Printing Conventional Label Printing Processes: Letterpress, lithography, flexography, screen, gravure and combination printing How to Make Money with 3D Printing: Passive Profits, Hacking the 3D Printing Ecosystem, and Becoming a World-Class 3D Designer How to Become a 3D Printing Entrepreneur: The Top Book on How You Can Make Money With 3D Printing 3D Printing Business: Learn the opportunities to make money with 3D printing Preparing For Your Civil Deposition: A Guide for the Law Enforcement Professional (Law Enforcement Professional Enhancement Series) (Volume 1) Sing You Home Large Print (Large Print, companion soundtrack, Large Print) Word Search Puzzles Large Print: Large print word search, Word search books, Word search books for adults, Adult word search books, Word search puzzle books, Extra large print word search Computer Graphics Through OpenGL: From Theory to Experiments (Chapman & Hall/CRC Computer Graphics, Geometric Modeling, and Animation) Graphics Gems IV (IBM Version) (Graphics Gems - IBM) (No. 4) Texting Women: 7 Simple Steps From Text to Sex (Flirty Texts, Texting Girls, How To Text Girls, Art Seduction, How to Seduce a Woman, Funny Text, Pick Up Women, Funny Pick Up Lines, Picking Up Women) 3D Modeling and Printing with Tinkercad: Create and Print Your Own 3D Models CPT 2016 Professional Edition (Current Procedural Terminology, Professional Ed. (Spiral)) (Current Procedural Terminology (CPT) Professional) The Professional Barista's Handbook: An Expert Guide to Preparing Espresso, Coffee, and Tea Engineering Design Communications: Conveying Design Through Graphics (2nd Edition) Upside Down: How the Left Turned Right into Wrong, Truth into Lies, and Good into Bad