Series: Complete Idiot's Guides (Computers)
Paperback: 320 pages
Publisher: ALPHA; Original edition (March 4, 2012)
Language: English
ISBN-10: 1615641602
ISBN-13: 978-1615641604
Product Dimensions: 6.1 x 0.7 x 9 inches
Shipping Weight: 14.9 ounces (View shipping rates and policies)
Average Customer Review: 4.0 out of 5 stars See all reviews (7 customer reviews)
Best Sellers Rank: #493,630 in Books (See Top 100 in Books) #78 in Books > Computers & Technology > Web Development & Design > User Generated Content #216 in Books > Computers & Technology > Business Technology > Social Media for Business #370 in Books > Computers & Technology > Internet & Social Media > Social Media
The Complete Idiot’s Guide to LinkedIn by Susan Gunelius provides step-by-step instructions for using the full array of interactive tools provided by the professionals’ social media website, LinkedIn. Some of the topics covered include:- Creating a personal profile that is more than an online resume- Developing a dynamic company profile- Establishing a LinkedIn Group and attracting and engagement members- Connecting and interacting with others on LinkedIn- Formulating and executing on a LinkedIn marketing planSusan’s book provides tips and tricks throughout her book to help the reader be even more effective in their use of LinkedIn.In today’s business world, an online presence is critically important for individuals and businesses. I believe all professionals should have a complete, up-to-date LinkedIn profile as a part of their outward personal brand. Likewise, companies have an opportunity to attract customers and talent through their LinkedIn profiles.I like The Complete Idiot’s Guide to LinkedIn for its clear, easy-to-follow instructions for making effective use of LinkedIn. I find LinkedIn to be a powerful tool for professional interactions and have successfully employed Susan’s recommendations to enhance my interactions. In fact, StrategyDriven‘s Company Page was developed using Susan’s instructions and is enjoying an ever increasing number of weekly visitors.The Complete Idiot’s Guide to LinkedIn can accelerate a professional’s and company’s efforts to establish a quality LinkedIn presence and effectively engage with others online; making it a StrategyDriven recommended read.Final Thought…LinkedIn recently changed some of its ‘look and feel’ with respect to its Company Profile pages.
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