File Size: 7318 KB
Print Length: 97 pages
Simultaneous Device Usage: Unlimited
Publication Date: August 19, 2012
Sold by: Digital Services LLC
X-Ray: Not Enabled
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Lending: Not Enabled
Enhanced Typesetting: Enabled
Best Sellers Rank: #1,073,088 Paid in Kindle Store (See Top 100 Paid in Kindle Store) #77 in Books > Computers & Technology > Web Development & Design > Website Analytics #446 in Books > Computers & Technology > Internet & Social Media > Online Searching #858 in Kindle Store > Kindle eBooks > Computers & Technology > Web Site Design
This is a great help to using Analytics, written by someone who relies on his own (multiple, I gather) websites to generate commerce. There are many features of Google Analytics that users never get into, like the Custom Reporting and Intelligence Events, that are quite powerful and helpful. Dube has provided good screenshots and examples for every option. It's helped me customize my own Analytics setup, and I'll keep it as a reference. 99 cents. I give it 4 stars out of 5.
Not saying that this is useless. It has some worth, but can probably be obtained for free from the Make Use Of website. On the other hand, it may be worth a buck to you to not have to search for it. It doesn't go into much detail and kind of skips by everything but the most basic information.
This very affordable ebook provides a brief introduction to all the basic features of Google Analytics (GA). The screenshots and descriptions reflect the current (July 2013) version of the platform, which is both helpful and rare, since the user interface of GA changes frequently.While the title appears lengthy by the 540 page count, the content is actually fairly brief; each page is limited to just a few paragraphs and possibly a screenshot. The content includes a tour of the GA interface, along with some real-world examples and a few basic online marketing tips sprinkled about. The last few chapters quickly jump into intermediate-level content, like creating custom variables and reports that may be beyond the novice user.If you’re just getting started using Google Analytics, this short read will help introduce you to the neighborhood in just a few hours. It’s worth the price and is much easier to follow than bouncing around in the official online documentation.
This is a very reasonably priced ebook if you are looking for the basics about Google Analytics along with some specific tips about commonly overlooked aspects of what Google analytics can offer.
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